Why Mailchimp Users Need WhatsApp

Mailchimp is a powerful email marketing platform—but email alone isn't enough anymore. With average email open rates hovering around 20%, marketers are missing huge opportunities to connect with customers on channels they actually use.

The Problem
Mailchimp Has Zero WhatsApp Capability

While 2 billion people use WhatsApp daily, Mailchimp offers no WhatsApp integration. If your customers are on WhatsApp (especially in Asia, Latin America, Europe, or the Middle East), you're missing out on 98% open rates.

The WhatsApp Opportunity

98% Open Rates vs 20% Email

WhatsApp messages get opened almost instantly. Compare that to email's 20% average open rate, and you'll see why smart marketers use both channels together.

Rich Media Messaging

Send images, videos, PDFs, and interactive buttons directly in WhatsApp. Email can't match the engagement of rich media in a chat interface.

Two-Way Conversations

WhatsApp enables real conversations with customers, not just broadcasts. Answer questions, provide support, and close sales—all in one thread.

HiMail.ai vs Mailchimp: WhatsApp Capability

Here's the direct comparison of WhatsApp capabilities between HiMail.ai and Mailchimp.

WhatsApp Feature HiMail.ai Mailchimp
WhatsApp Business API
Official integration
 Native integration Not available
WhatsApp Broadcasts
Send bulk messages
 5,000/month included Not available
WhatsApp Automations
Triggered messages
 Full automation Not available
Two-Way Chat
Customer conversations
 Team inbox included Not available
WhatsApp Templates
Pre-approved messages
 Template builder Not available
Email Marketing
Campaigns & automations
 Full capability Full capability
Unified Dashboard
Email + WhatsApp in one
 Single platform Email only

When You Need Email + WhatsApp Together

1. E-commerce & Retail

Send abandoned cart reminders via WhatsApp (98% open rate) when email doesn't work. Share order updates, shipping notifications, and product recommendations where customers actually see them.

2. Lead Nurturing

Start with email campaigns, then follow up with WhatsApp for prospects who haven't responded. The multi-channel approach significantly increases conversion rates.

3. Customer Support

Use email for detailed inquiries and documentation, WhatsApp for quick questions and real-time support. One platform, unified customer history.

4. International Markets

In regions where WhatsApp dominates (India, Brazil, Indonesia, UK, Germany, Mexico), email alone misses most of your audience. You need both channels.

HiMail.ai Advantage
Mailchimp Limitation
  • Zero WhatsApp capability
  • Email-only platform
  • Need separate WhatsApp tool
  • Fragmented customer data
  • Multiple dashboards needed

Pricing: HiMail.ai vs Mailchimp + WhatsApp Tool

With Mailchimp, you'd need to add a separate WhatsApp tool (like Twilio, Wati, or MessageBird). Here's the true cost comparison:

Solution HiMail.ai Mailchimp + WhatsApp Tool
Email Marketing
~5,000 contacts
 Included ~$100/month (Mailchimp)
WhatsApp Marketing
5,000 messages/month
 Included ~$50-100/month (Wati/Twilio)
Integration Setup
Connect tools
 Not needed Manual setup + maintenance
Total Monthly Cost
All-in pricing
 $149/month $150-200/month

HiMail.ai provides a unified platform at a similar or lower price than cobbling together Mailchimp + a separate WhatsApp tool—with the added benefit of unified data and automation.

Frequently Asked Questions

Does Mailchimp have any WhatsApp integration?

No. As of 2025, Mailchimp does not offer any native WhatsApp integration or capability. You would need to use a separate WhatsApp Business API provider and try to connect them via Zapier or similar tools—resulting in fragmented data and extra costs.

How does HiMail.ai's WhatsApp integration work?

HiMail.ai is an official WhatsApp Business Solution Provider. WhatsApp is built directly into the platform—same dashboard, same contact database, same automation builder. You can create workflows that use both email and WhatsApp, see unified analytics, and manage all customer conversations in one place.

How many WhatsApp messages are included?

HiMail.ai Professional plan includes 5,000 WhatsApp messages per month. Additional messages can be purchased as needed. This covers both marketing broadcasts and customer service conversations.

Can I migrate from Mailchimp to HiMail.ai?

Yes. HiMail.ai offers free migration assistance for teams switching from Mailchimp. We'll help import your contacts, recreate your key automations, and set up your WhatsApp Business API—usually within a few hours.

Is there a free trial?

Yes! HiMail.ai offers a 14-day free trial on all plans. You can test both email marketing and WhatsApp Business API features with no credit card required.